BASIC – Single Funnel Snapshot Audit (1 funnel)

Perfect if you have one main funnel and just need a clear, expert view of what’s broken.
You get:

• Audit of 1 funnel path, e.g.: ad/social → landing page → form/checkout → thank you; or lead magnet → sales page.
• Customer journey map for that funnel: what users see at each step, where friction appears, and where drop‑offs likely happen.
• Review of:
  • Offer clarity & messaging (does the promise make sense?).
  • Landing page structure, CTAs, and form/checkout.
  • Basic UX issues: mobile, load speed feel, obvious distractions.
• A concise 10‑point action list (Google Doc or PDF) with the highest‑impact changes first.

STANDARD – Full Funnel Leak Finder (up to 2 funnels or multi‑step)

Ideal if you have a more complex setup or multiple traffic sources feeding into one offer.
You get everything in BASIC, plus:

• Audit of up to 2 related funnels (e.g., cold ads funnel + warm email funnel to the same offer) or one multi‑step funnel with multiple pages.
• Stage‑by‑stage review (Awareness → Consideration → Decision → Post‑purchase): what’s happening and where leads drop off.
• More detailed checks, including:
  • Message/offer match between ads, landing pages, and emails.
  • Form friction (fields, validation, errors).
  • Checkout friction (extra steps, surprise fees, trust signals).
• A prioritized fixes document grouped as:
  • Quick wins (change today).
  • Medium effort (need dev/designer).
  • Strategic tests (A/B ideas).

PREMIUM – Funnel Fix Blueprint + Priority Plan

Best for businesses serious about scaling: you want not just “what’s wrong”, but a clear roadmap.
You get everything in STANDARD, plus:

• Deep dive funnel blueprint for 1 core funnel (or 2 smaller funnels): full map with screenshots and annotations of each step.
• Metric‑based review (when you provide data): we’ll look at CTRs, opt‑in rates, add‑to‑cart, checkout completion, and email performance to identify real bottlenecks, not just guess.
• Fix blueprint including:
  • Recommended structure and content changes for key pages.
  • Clear suggestions for tests (headlines, CTAs, layouts, offers, pricing).
  • Follow‑up sequence gaps (where extra emails or reminders would help).
• Simple 90‑day action plan: what to fix in month 1, what to test in month 2, and what to scale/measure next.

What I need from you

• Your funnel goal: leads, booked calls, purchases, trial signups, etc.
• URLs for all funnel steps (ads/live examples if possible, landing pages, forms, checkout, thank‑you, main emails).
• Access to basic metrics if available (Google Analytics, ad manager, email platform screenshots).
• Info about your ideal customer and main offer (so I can judge message–market fit).